According to IMARC Group’s latest research report, titled “Smart Toys Market: Global Industry Trends, Share, Size Growth, Opportunity and Forecast 2023-2028,” offers a comprehensive analysis of the industry, which comprises insights on the market. The smart toys market research report also includes competitor and regional analysis, and contemporary advancements in the market. The global smart toys market is expected to exhibit a growth rate (CAGR) of 16.3% during 2023-2028.
Smart Toys Market Overview:
Smart toys are interactive playthings that incorporate advanced technologies to enhance the play experience. These toys can range from educational games to dolls, robots, and even plush toys that can interact with children and provide personalized learning experiences. They help children in developing important skills, such as problem-solving, critical thinking, and creativity, as they interact with the toys and complete various challenges or activities. Additionally, they assist in enhancing the self-esteem and confidence of kids and develop problem-solving skills to help them interact with their environment. They are widely available across e-commerce portals, company-owned websites, hypermarkets and supermarkets, and specialty stores.
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Global Smart Toys Industry Growth:
The rising parental concerns about the development of motor skills, cognitive flexibility, spatial reasoning, and competence in their children are driving the global market. Moreover, the integration of advanced technologies, such as artificial intelligence, augmented reality, and the Internet of Things (IoT) with smart toys is contributing to the market as these technologies enable toys to interact with children, personalize the play experience, and provide educational content that can help children learn while having fun. Besides, the growing prominence of science, technology, engineering, and mathematics (STEM) learning solutions to instill creativity and problem-solving ability in kids is supporting the growth of the market. Other factors, including inflating disposable income levels of the masses and the expanding e-commerce industry, are also influencing the market.
Key Market Segmentation:
Top Smart Toys Manufacturers Worldwide :
- fischertechnik GmbH
- Kreyonic Inc.
- LeapFrog Enterprises Inc. (VTech Holdings Limited)
- Mattel Inc.
- Pillar Learning
- Primo Toys
- ROYBI Robot
- The Lego Group
- WowWee Group Limited.
Breakup by Product:
- Interactive Games
- Educational Toys
Breakup by Technology:
Breakup by Interfacing Device:
- Smartphone Connected
Breakup by Distribution Channel:
- Supermarkets and Hypermarkets
- Online Stores
- Specialty Stores
Breakup by End User:
- North America: (United States, Canada)
- Asia Pacific: (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe: (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America: (Brazil, Mexico, Others)
- Middle East and Africa
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